Maven Powers Through : The first obstacle conquered

Last Wednesday, my fellow co-Maven have decided to have our first meeting to welcome our two new members and discuss them about what Ideas that Matter is all about, since they told us that they were not very aware of what will happen and who will be our client. As we go on to our agenda and plan for the upcoming mini-competition, which is the like-fest of conceptual photos, we have found it will be difficult for us to meet as a whole Maven Team because our break schedules were not matched with each other. 

We were all excited with our plans and working together with our two new members especially on our upcoming conceptual, wacky, and formal photo shoot since it will be our first task to work together as a whole. But at the end of the day, they told us that they have to back-out. Their professor was concerned about them that they will have a hard time if they would continue to join the competition since Ideas that Matters might took their time that they might focus more on the competition than their academics. We tried to look for a certain day in a week where we can meet as whole team, but due to the different schedules, we found no day for us to meet as a whole.

 

I have nothing against these two but I believe that if there’s a wheel, there’s a way. For me if they really want to join this competition they would do everything that they can for them to be a part of Ideas that Matter like most of us did. As a matter of fact Ideas that Matter is actually a great opportunity for them, Advertising Juniors to experience how it feels like to work like a real agency. This competition can be a stepping stone for all of us both competing team and organizing team to be noticed and possible to be absorbed by advertising agencies as they see our potential for industry. Sadly they have let go of this experience and it was too short for us to get to know them, yet we fully understand that they need to focus more on their studies since it is our main priority of us students.

The show must go on! On the following day, we already who will be our other two new members and we will meet them this coming Tuesday and we are really excited to meet them. I hope that Maven team will work as one in creating ideas to collide as a one big idea that ignites.

-MAVEN

First Steps

The steps we'll be taking will, no doubt be the one of the most memorable we'll have in our college years. Despite the challenging puzzles and long days we will be having, we all know that the ITM experience will not only be a great opportunity to learn from the event itself and train our own skills but also a chance to give ourselves a peek of what it's like in the real world working with new people.

Individual skill is needed for the job but teamwork is one of the keys. So, before the mixture of spins and storms of the planning and the building we'll go through, we thought it necessary to get to know each other and acquaint ourselves with each other's strengths and weaknesses as well. After all, we will be spending a lot of time together in the weeks to come.

Conversation with a little food is usually the way to do it. A blend of serious talk and light chat always does the trick!

We are thrilled to report that we all seemed to hit it off and we are ready for whatever's there to come!

-Jia Mangaluz

HeadGear Advertising

The Power of An Exchange

We often go with the wrong notion that when we come up with ideas that aren’t good enough, we just, shun them away. But as the ITM Cracked team progressed from cluelessness to organization, I now realize the power of the usually suppressed ideas. 

The first ever ITM Cracked team meeting, I was quite overwhelmed with the tasks I was about to be responsible with in the very near future of mine. I would like to believe though, that this is how it’s going to be out in the professional field. 
I’ve realized I felt taken aback because I felt like my ideas may not be good enough for contribution. But let me tell you about 2 things I’ve learned for the past meetings I’ve had with ITM. First, it’s that it could be curiously dangerous if your idea is the only thing you have and the only thing you know about. Trust me. 

Another awesome thing about it is that when you exchange an idea with the person next to you, you don’t lose it and neither does he/she lose her own too. Its collaboration could only improve each other. It’s just amazing how even (let’s say) my lamest idea could ignite the best idea of someone else! 
Thus the joint team of CFAD and AB in this project thrilled me. I’ve been very looking forward to the biggest idea we could come up with as we share our knowledge, time and effort for the success of the 2012’s Cracking The Big idea.

I guess in the end we could say, a powerful idea is never born at once. It takes several exchanges and probably a good reminder to oneself, that your ideas matter.

-Valerie Angeles

Make Your Ideas Matter

Get ready for a unique experience! With the combined efforts of CFAD and AB students of the University of Santo Tomas, we bring you Ideas That Matter. As the event draws nearer, we work harder to bring you a unique experience for you to remember. Five weeks left before the awaited 3-day event and we are preparing fun activities for everyone to enjoy. I won’t reveal the activities yet of course, it’s a surprise!

I joined ITM thinking it will give a learning opportunity to the organizing committee. I was wrong. It does not just give the coordinating teams the opportunity to learn – the opportunity is for everyone! Ideas That Matter is a fun way to learn. With the workshops, seminars and IMC competition, we help make your ideas matter! See you September 27, 28 and 29!  

- MM Adea

My First JanSport Backpack

I’ve been a backpack person, save for a few years in grade school, for as long as I can remember. Backpacks are compact and, unlike, let’s say a duffle bag, they don’t make you look like you brought along the contents of your entire house. As to why the backpack became my bag of choice, it all started with my first JanSport Backpack. I still remember that I got it from my aunt during one Christmas in the early 2000’s; it was a classic black bag with a brown leather base. So simple, yet elegant; it never looked too flashy or too rugged for any occasion. It instantly became a favorite of mine; I used to bring it with me 5 to 6 times a week. I wore it so much that it came to a point when my friends can tell if it’s me from a distance just by seeing the backpack.

 I basically grew up with it. It also seemingly never ran out of space. I used to just stuff all my school supplies in there, together with a jacket, and it always had a little space left. It’s also incredibly durable; I abused and washed it through the years, but its form stayed the same and the color hardly faded. In fact, when I finally gave it away in a relief operation before I became a freshman in UST, it was still in very good shape.

So thank you, JanSport, for giving me a reliable buddy that never left my side (or shall I say, shoulders) throughout my early teen years until the end of my adolescence. Ideas That Matter is proud to have been sponsored by a brand that is synonymous with great value for money, style and durability.

- Jed Mutuc

Who will crack the big idea?

Will it be Headgear, DEM or Maven? Which of the three groups with the brightest 3rd year College of Fine Arts Students and 4th year Communication Arts Student will crack the big idea? Find out as we invite you to come and discover who will reign supreme this September 27-29, 2012 at Beato Angelico AVR, UST.

See you there J

-Nicole Alejandro